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funeral industry tips

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March 28th, 2026

3/28/2026

 
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BOOST YOUR VISABILITY...

The end of the school year means spring flings! A festive time for the school staff, students, and families to celebrate and come together as the year wraps up, and it's your turn to set aside the funeral side and embrace your community involvement.

Below are the steps to engage grandparents, parents, students, staff, and the education community during a spring fling. All designed to help you gauge your success in enhancing school spirit, excitement, and enthusiasm, while also boosting interest and attention for your funeral home or funeral industry profession.

1st:  Select your "Spring into Action" participation.
                                   Suggestions:
         Hole-in-One (golf club, ball, fake green with hole)
                                            or
            Cornhole (cornhole board, toss bags)


    (Keep it simple, all ages can play, and a no-fuss setup.)

2nd:  TODAY: Contact your local school's PTO or office, then ask:
 "I want to bring our 'Spring into Action' game to your spring fling. How do I sign up?"

3rd:   Promo Strategy:
Prior to the event, post on social media that your "Spring into Action" game is on the move and share details about where and when it will take place.

4th: Purchase a small banner or sign:
     Example: Jones Funeral Home presents "Spring into Action Hole-n-One"

5th: Basket of prizes: Keep it small so they can keep connecting with you as often as they wish, but don't make it about the prize.  Suggestion: Suckers for all who participate (grandparents like this, too!) and, from the dollar store, a basket (or treasure chest) of prizes for each winner to choose one prize from.


6th: Event Day:
Set up a small card table or other surface with your sign and the basket of prizes. Lay out your game. AND GET OUT THE CAMERA!!!!! Take photos of them playing your game and get permission to post their photo on your social media page (we just send them, their family, and friends to see their picture on your page... thus, they learn more about your involvement in the community).

7th: Engage!
On event day, wear logo polo shirts or your name tag on casual clothes. Connect and engage without selling.

8th: Inform:
After the event, announce on social media and issue a press release with photos and details, expressing your gratitude for the many joyful faces you encountered. Include photos.

You got this!
​
Reminder: If you have any questions or need advice, simply email me at: [email protected]


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    Author

    Kimberly is a retired, certified event professional, 
    senior care specialist, and the creative mind behind Kin-Soul. 
    Her thoughtful product helps families and funeral 
    industry professionals worldwide. Driven by her growing 
    passion for the funeral industry mixed with her expertise in events 
    and senior living, she joyfully shares weekly tips 
    to support and uplift the industry.

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